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 - titleHow private and public sectors differ in marketing approaches
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 - descriptionRecognized as the Father of Digital Marketing, Prof. Philip Kotler said, "To be successful, the company must do a better job than its competitors in satisfying target consumers. It is more expensive to obtain new customers than to retain them."
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 - contentRecognized as the Father of Digital Marketing, Prof. Philip Kotler said, “To be successful, the company must do a better job than its competitors in satisfying target consumers. It is more expensive to obtain new customers than to retain them.” <figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Z-Newsletters/2024-R1/2024-R1-ITL-WK-9-GP-Kotler.jpg" alt="" /> <figcaption class="image-caption">Prof. Philip Kotler</figcaption> </figure> With numerous cost-effective platforms available, one can assume that it is virtually impossible to fail in the digital marketing game. Another misconception is that providing high-quality service and communicating value are sufficient conditions for brands to achieve success. Apparently, these aren’t enough. Because customers have more access to information, it is natural to expect them to compare brands’ products and services more often. With this in mind, Kotler argues that marketing strategies must be tailored to build an advantage over the competition. The only way to do this is by assessing the internal and external environments of the firm, in addition to performing a marketing audit. There is a slight difference though when dealing with the public sector where social marketing principles are more fitting to use. For the private sector, the marketing mix for a product would mean either a physical item or service that a business will provide its target customers. But, from the standpoint of social marketing, “behavior change” is the desired outcome. When social issues like unemployment, housing shortages, high crime, and underdevelopment are involved, state and local officials face the challenge of changing the mindset of its citizens, partners and civic groups. Regardless of an organization’s nature, the most effective way to spur civic engagement and customer loyalty is to identify target audiences, understand behavior, develop effective strategies, and communicate through the correct channels.
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 - section_summaryRecognized as the Father of Digital Marketing, Prof. Philip Kotler said, "To be successful, the company must do a better job than its competitors in satisfying target consumers. It is more expensive to obtain new customers than to retain them."
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 - title3 sales strategies for private schools in crisis
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 - descriptionAs private schools in Asia continue to face a growing list of challenges, it's becoming clear that these academic institutions must learn to adapt if they want to survive - and this includes updating their sales and marketing strategies.
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 - contentIn the Philippines, around 425 private elementary and high schools have permanently closed since 2020, according to data from the Department of Education. The same study cited low enrollment rates and rising maintenance costs as the main reasons behind these shutdowns. This trend isn’t unique to the Philippines either. A 2022 report by The Asian Development Bank shows that other countries in Southeast Asia, including Cambodia, Thailand and Myanmar also reported a growing number of private schools closing due to financial reasons. As private schools in the region continue to face a growing list of challenges, it’s becoming clear that these academic institutions must learn to adapt if they want to survive — and this includes updating their sales and marketing strategies. In a webinar hosted by CB&A, a marketing communications agency that specializes in the education market, BizEducation Consulting President and CEO Paula Reed shared three strategies that private schools can use to increase their sales. <img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-PH-Schools.jpg" alt="" /> Your marketing and sales need to be aligned and work together While sales and marketing teams have different roles, Reed highlighted that the two teams need to constantly communicate with each other. According to Reed, close collaboration prevents the ‘blame game’ that sees sales teams blame marketing for providing them with unqualified leads and marketing teams blame sales for failing to close the leads they generated. Reed also shared that another benefit of having the sales and marketing team work together is that it ensures that the messaging in the marketing event and materials, such as brochures and online content, resonate with your school’s target audience. Review and engage your local communities “Building relationships is the key to success,” Reed said as she emphasized that schools need to have updated information about their local community and engage with them in meaningful ways. According to her, this will help schools build relevant collaborations with local partners, generate positive publicity and referrals, and foster deeper trust with stakeholders. From door-knocking in nearby residential areas to organizing local events that involve the entire community, Reed said ignoring these marketing strategies and focusing purely on digital are mistakes that schools often make. Focus on students, not amenities What’s the main factor parents consider in choosing a school for their children? According to Reed, a school’s program ultimately sets up their students for success and not its access to technology and facilities. A 2022 Strada-Gallup Education Consumer survey in the U.S. discovered that 58% of parents enrolled their children in schools with a track record of successfully getting their students good jobs later in life. Reed stressed that student success should always be at the forefront of marketing materials, like how many students made it to Ivy League universities, the stories of students who later became leaders in their field, and how the school’s education played a role in their success. “Seeing screenshots or pictures of equipment doesn’t emote a need for change. When you share how your product helps students in whatever way, that’s the best marketing tactic,” said Reed.
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 - section_summaryAs private schools in Asia continue to face a growing list of challenges, it's becoming clear that these academic institutions must learn to adapt if they want to survive - and this includes updating their sales and marketing strategies.
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 - titleMarketing is the lifeblood, but sales is the heartbeat
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 - descriptionIn an increasingly crowded global marketplace, the competition for sales has become tighter with many sellers believing that aggressive sales and marketing strategies translate to higher revenues. But, two management gurus stress that while sales and marketing share a common aim, they are two distinct activities that require different mindsets if they are to be effective.
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 - contentIn an increasingly crowded global marketplace, the competition for sales has become tighter with many sellers believing that aggressive sales and marketing strategies translate to higher revenues. <figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-NORCAL-Sales-and-Marketing.jpg" alt="" /> <figcaption class="image-caption">Harvard Business School Senior Lecturer Frank Cespedes</figcaption> </figure> However, two management professors stress that while sales and marketing share a common aim, which is sustained revenue generation, they are two distinct activities that require different mindsets if they are to be effective. Harvard Business School Senior Lecturer Frank Cespedes, in an article for the Harvard Business Review in 2014, warned businesses about flawed sales and marketing designs. He stated that many organizations fall into the trap of C-suite planning without thought for the people who must execute these plans: “Strategists, years removed from customer contact, often have an obsolete vision of the company-customer interface.” Instead, his research reveals four steps to improve alignment between strategy and sales: 1. Continually improving sales productivity 2. Improving human performance 3. Communicating the strategy 4. Making the strategy relevant The 7 Ps of Sales and Marketing Meanwhile, Prof. Eduardo Morato, DPA, who chaired Ateneo de Manila University’s ACE Center for Entrepreneurship, broke down the concept of strategic sales and marketing into 7Ps: <ul> <li>Positioning – Sales and marketing must both embed positioning in their main strategies to establish the unique selling points of their product.</li> <li>Product/Service – Businesses must ensure that the product is compatible with the market and meets its expectations of quality and value.</li> <li>Package – This refers to the right combination of service delivery, processes, and steps.</li> <li>Place – Products and services must be sold at the right location. This gets a bit trickier with the emergence of online platforms. Profitability, viability and attractiveness of each location must be clearly identified.</li> <li>Price – Sellers must find the price tolerance level of their market if they are to maximize profit.</li> <li>People – Businesses must ensure their employees are properly trained, motivated, and rewarded fairly.</li> <li>Promotions and Advertising – All promotional activities should deliver the desired sales objectives.</li> </ul>
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 - section_summaryIn an increasingly crowded global marketplace, the competition for sales has become tighter with many sellers believing that aggressive sales and marketing strategies translate to higher revenues. But, two management gurus stress that while sales and marketing share a common aim, they are two distinct activities that require different mindsets if they are to be effective.
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 - titleTriumph Design: Winning the market through branding
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 - contentBranding is that buzz word that many businesses cite but very few have employed successfully. A vital component of any branding campaign, design is a tool that exerts full effectivity only when handled by experts. <figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-JT-ITALY-NLs-WK-7-Triumph-Design-Naohiko-Mitsui.jpg" alt="" /> <figcaption class="image-caption">Triumph Design Owner and CEO Naohiko Mitsui</figcaption> </figure> Founded by Naohiko Mitsui, Milan-based <a href="http://www.triumphdc.com/" target="_blank" rel="noopener">Triumph Design</a> is one of those full-suite marketing firms because it provides services in graphic design, product design, web application, space design, and even financial design. When taken together in branding campaigns, these components catch the attention of consumers. “We are a design company that know how to manage international contexts between Japan and Italy. We offer our services to both Japanese as well as Italian companies that have strong relationships with Japan,” Mitsui explained to GMI POST. Mitsui is one of the few design professionals that began their businesses outside Japan and found success in their adopted home countries. “I think if the Japanese and Italians are similar it is because we are both very big on culture and history. We both take certain issues seriously. Because of this, we are big on quality and creativity. When we work together, we create beautiful music,” he said. In a post-pandemic world, Mitsui saw that business will not always go smoothly. He realized the importance of international relationships, which is why Triumph Design branched out beyond Japan and Italy, building connections and relations across the world.
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20240409-GMI-Northern_California.pdf
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 titleU.S. Mountain States 2023
 descriptionWhat were once trading outposts in rugged and untamed territories have become thriving cities and urban centers at the forefront of innovation and sustainable growth. In the 21st century, the Mountain States, which include Arizona, Colorado, Idaho, Montana, Nevada, New Mexico, Utah and Wyoming, still attract pioneering investors from around the world.
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 tagsUS, Mountain States, Arizona, Colorado, Nevada, New Mexico, Economic Development, Investment
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 contentWhat were once trading outposts in rugged and untamed territories have become thriving cities and urban centers at the forefront of innovation and sustainable growth. In the 21st century, the Mountain States, which include Arizona, Colorado, Idaho, Montana, Nevada, New Mexico, Utah and Wyoming, still attract pioneering investors from around the world.
 publication_date2023-12-27
 creation_date2023-12-26
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 participant_count0
 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20231226-GMI-U.S._Mountain_States.pdf
 digital_linkhttps://www.japantimes.co.jp/country-report_category/u-s-mountain-states-report-2023/
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 titleSouth Korea 2023
 description"In just seven decades since the Korean War, Korea transformed itself from an impoverished, war-torn nation into a major global player, an economic and technological powerhouse, and a soft power magnet," Minister of Foreign Affairs Park Jin.
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 content“In just seven decades since the Korean War, Korea transformed itself from an impoverished, war-torn nation into a major global player, an economic and technological powerhouse, and a soft power magnet,” Minister of Foreign Affairs Park Jin.
 publication_date2023-12-25
 creation_date2023-12-25
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 titleIndia 2023
 descriptionSince gaining independence from the United Kingdom 76 years ago, India has become the world's fifth-largest economy, boasting various industries that contribute to global development.
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 tagsIndia, Economy, Investment, G20
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 contentSince gaining independence from the United Kingdom 76 years ago, India has become the world's fifth-largest economy, boasting various industries that contribute to global development.
 publication_date2023-09-01
 creation_date2023-09-01
 is_active(true)
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 source_custom_urlhttps://www.foreignaffairs.com/sponsored-gmi-india
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 titleGlobal Business School Guide 2023
 descriptionThe world faces a myriad of challenges that requires decisive and immediate action. While governments lead global efforts, some business schools form new models to address the world's most pressing issues.
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 contentThe world faces a myriad of challenges that requires decisive and immediate action. While governments lead global efforts, some business schools form new models to address the world’s most pressing issues.
 publication_date2023-07-01
 creation_date2023-07-01
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 titleTexas 2023
 descriptionA thriving workforce, expanding economic diversity, and increasing economic growth have made Texas one of the leading destinations for foreign direct investment in the United States, with the bulk of it coming from Japan.
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 contentA thriving workforce, expanding economic diversity, and increasing economic growth have made Texas one of the leading destinations for foreign direct investment in the United States, with the bulk of it coming from Japan.
 publication_date2023-06-30
 creation_date2023-06-30
 is_active(true)
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20230630-GMI-Texas.pdf
 digital_linkhttps://www.japantimes.co.jp/country-report_category/texas-report-2023/
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 titleItaly 2023
 descriptionAhead of this year's summit held in Japan of the Group of Seven most industrialized economies, the Italian government headed by Prime Minister Giorgia Meloni has been preparing to take over the group's rotating presidency with a firm commitment to further raise living standards around the world, which has emerged from a debilitating pandemic.
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 tagsJapan, Italy, Economy, Investment
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 pdf_pathJT-2023-ITALY.pdf
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 contentAhead of this year’s summit held in Japan of the Group of Seven most industrialized economies, the Italian government headed by Prime Minister Giorgia Meloni has been preparing to take over the group’s rotating presidency with a firm commitment to further raise living standards around the world, which has emerged from a debilitating pandemic.
 publication_date2023-03-23
 creation_date2023-03-23
 is_active(true)
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20230531-GMI-Italy.pdf
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 titleSoutheastern USA 2023
 descriptionAs the world returns to normality following the protracted COVID-19 pandemic, the southeastern United States has seen sharp growth in the number of new businesses coming to the region. For Florida, Georgia and North Carolina, the transition was smooth, if not because of a collective will to succeed, then due to the deeply ingrained hospitality the South is famous for.
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 tagsJapan, US, Florida, Georgia, North Carolina
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 contentAs the world returns to normality following the protracted COVID-19 pandemic, the southeastern United States has seen sharp growth in the number of new businesses coming to the region. For Florida, Georgia and North Carolina, the transition was smooth, if not because of a collective will to succeed, then due to the deeply ingrained hospitality the South is famous for.
 publication_date2023-02-28
 creation_date2023-02-28
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20230228-GMI-Southeastern_USA.pdf
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 titleU.S. East Coast 2022
 descriptionHaving just weathered the worst of the COVID-19 pandemic and dealing with the effects of the war in Ukraine, the United States and Japan have remained steadfast in building a stronger alliance - a partnership that has generated prosperity and provided stability across the Pacific and the rest of the world over the past 70 years.
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 place
 tagsJapan, US, East Coast, Economy, Investment
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 pdf_pathJT-EAST COAST 2022-Rev-sm.pdf
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 contentHaving just weathered the worst of the COVID-19 pandemic and dealing with the effects of the war in Ukraine, the United States and Japan have remained steadfast in building a stronger alliance — a partnership that has generated prosperity and provided stability across the Pacific and the rest of the world over the past 70 years.
 publication_date2022-10-31
 creation_date2022-10-31
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20221031-GMI-US_East_Coast.pdf
 digital_linkhttps://www.japantimes.co.jp/country-report_category/u-s-east-coast-report-2022/
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 titleEducation in the Commonwealth 2022
 descriptionThrough this second edition of Guide to Education in the Commonwealth, GMI Post hopes to present Chinese students with well-regarded options in Australia, Canada and the United Kingdom for quality education, both in secondary, college and post-graduate levels.
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 tagsEducation, Canada, Australia, UK, China, Forbes
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 pdf_pathCommonwealth Education 2022-CH-SM.pdf
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 contentThrough this second edition of Guide to Education in the Commonwealth, GMI Post hopes to present Chinese students with well-regarded options in Australia, Canada and the United Kingdom for quality education, both in secondary, college and post-graduate levels.
 publication_date2022-06-27
 creation_date2022-06-24
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 source_custom_url
 digital_linkhttps://www.forbeschina.com/life/60762
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 titleEducation in Asia Pacific 2022
 descriptionThe world's fastest-growing region, Asia has remained the main driver of the global economy for nearly half a century. At the heart of the continent's impressive growth have been value-added manufacturing, high tech innovation and, in the last decade, education. As the leaders of Asian technological innovation, Japan, South Korea and mainland China continue to impress the world with life-changing gadgets and planet-saving technology developed by locals in laboratories and R&D centers at home. That strength has naturally spread to neighboring Asian economies, like Singapore, Malaysia, Indonesia and Thailand.
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 tagsEducation, Asia Pacific
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 contentThe world’s fastest-growing region, Asia has remained the main driver of the global economy for nearly half a century. At the heart of the continent’s impressive growth have been value-added manufacturing, high tech innovation and, in the last decade, education. As the leaders of Asian technological innovation, Japan, South Korea and mainland China continue to impress the world with life-changing gadgets and planet-saving technology developed by locals in laboratories and R&D centers at home. That strength has naturally spread to neighboring Asian economies, like Singapore, Malaysia, Indonesia and Thailand.
 publication_date2022-01-01
 creation_date2022-01-01
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 titleEducation in Western Europe 2021
 descriptionGMI Post is putting together the first-ever Guide to Education in Western Europe to be published in Mandarin in Forbes China magazine in mid-2021. As the ongoing SARS-CoV-2 global pandemic gives Chinese students much fewer choices to study abroad, Western Europe remains a safe and attractive destination to a quality education. More than ever, Chinese parents and students need reliable information about the current global educational landscape and their options. Apart from promoting the entire region as an excellent, open and secure destination, the guide will also feature some of Western Europe’s best and most reputable universities and educational institutions. Any inquiries regarding this report can be directed to Danelle Ong and Maria Sanchez.
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 tagsEducation, Europe
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 contentGMI Post is putting together the first-ever Guide to Education in Western Europe to be published in Mandarin in Forbes China magazine in mid-2021. As the ongoing SARS-CoV-2 global pandemic gives Chinese students much fewer choices to study abroad, Western Europe remains a safe and attractive destination to a quality education. More than ever, Chinese parents and students need reliable information about the current global educational landscape and their options. Apart from promoting the entire region as an excellent, open and secure destination, the guide will also feature some of Western Europe’s best and most reputable universities and educational institutions. Any inquiries regarding this report can be directed to <a href="mailto:danelle@gmipost.com?subject=Report%20on%20Education%20in%20Western%20Europe" target="_blank" rel="noopener">Danelle Ong</a> and <a href="mailto:maria@gmipost.com?subject=Report%20on%20Education%20in%20Western%20Europe" target="_blank" rel="noopener">Maria Sanchez</a>.
 publication_date2021-10-04
 creation_date2021-10-04
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 digital_link
 pdf_path_2Europe Education Guide 2021-Final-ENG.pdf
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 titleGreece 2021
 descriptionFollowing the disruption caused by the SARS-CoV-2 global pandemic last year, GMI Post is preparing a second Special Report on Greece, which will again highlight the country’s main economic players and hidden champions. The special report is planned for this summer to coincide with the opening of the postponed Tokyo Olympics. While the SARS-CoV-2 pandemic reversed the solid gains made by Greece in 2018, when the country exited its economic bailout program, the country is getting back up on its feet with cautious optimism as the government led by Prime Minister Kyriakos Mistotakis efficiently oversees its vaccination rollout. Analysts predict that Greece’s GDP to grow between 3.5 and 4.0 percent in the coming months.
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 tagsGreece, Japan, Economy
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 contentFollowing the disruption caused by the SARS-CoV-2 global pandemic last year, GMI Post is preparing a second Special Report on Greece, which will again highlight the country’s main economic players and hidden champions. The special report is planned for this summer to coincide with the opening of the postponed Tokyo Olympics. While the SARS-CoV-2 pandemic reversed the solid gains made by Greece in 2018, when the country exited its economic bailout program, the country is getting back up on its feet with cautious optimism as the government led by Prime Minister Kyriakos Mistotakis efficiently oversees its vaccination rollout. Analysts predict that Greece’s GDP to grow between 3.5 and 4.0 percent in the coming months. Supporting this prediction is the EU-Japan Economic Partnership Agreement, which came into effect in 2019, created the world’s largest free trade zone, and gave a strong boost to Greek agri-food exporters. In fact, only one year after the EU-Japan EPA came into effect, Greek exports to Japan doubled. The upcoming report will highlight Greece’s highly profitable prospects outside the EU and identify valuable investment opportunities for Japanese companies. Inquiries regarding this report can be directed to Project Coordinator <a href="mailto:francis@gmipost.com?subject=Special%20Report%20on%20Greece" target="_blank" rel="noopener">Francis Pacheco</a>.
 publication_date2021-08-09
 creation_date2021-08-09
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20210809-GM-Greece.pdf
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 titleIreland 2020
 descriptionJapan has been a favorite market for Irish companies in the Asia-Pacific region not only because the Japanese value loyalty in business, but also because they share an open-mindedness towards game-changing innovation. In the recent years, Ireland has gained global admiration for becoming a leading hub for technology. It has also convinced some multinational companies to move their European headquarters and main operations bases there. Although medical technology, fin-tech, aviation and engineering have shown impressive growth in exports to Japan, pharmaceuticals remain as the largest Irish export.
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 contentJapan has been a favorite market for Irish companies in the Asia-Pacific region not only because the Japanese value loyalty in business, but also because they share an open-mindedness towards game-changing innovation. In the recent years, Ireland has gained global admiration for becoming a leading hub for technology. It has also convinced some multinational companies to move their European headquarters and main operations bases there. Although medical technology, fin-tech, aviation and engineering have shown impressive growth in exports to Japan, pharmaceuticals remain as the largest Irish export.
 publication_date2020-12-23
 creation_date2020-12-23
 is_active(true)
 participant_count0
 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20201223-GMI-Ireland.pdf
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 titleColombia 2020
 descriptionAs Japan and Colombia celebrate 112 years of diplomatic relations this year, the world's third-largest economy remains the largest Asian investor in the South American economy and plans to further expand its investment in the country. Continuing its coverage of South America in The Japan Times, GMI Post explores Colombia's partnership with Japan and will cover the cities of Medellin, Cartagena, and Cali. Seven years after its previous report on Colombia, GMI Post's team will expand its scope into more sectors, such as legal services, agriculture, food & beverage, education and hospitality.
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 titleSouthwest USA 2020
 descriptionFollowing the success of the 2016 Report on the U.S. Southwest, GMI POST returns to the states of Colorado, New Mexico, Arizona, Utah and Nevada to the cities, companies and people who shared long cultural and business ties with Japan, as well as offer fresh business opportunities investors in the two countries. As the Japanese government reaffirms its commitment to Society 5.0 initiative - vision for a human-centered society that balances economic progress and social development through the closer integration of physical space and cyberspace - the U.S. Southwest hopes to become an investment destination and an innovation partner for Japanese innovators.
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 titleU.S. Pacific Northwest 2019
 descriptionWhether one prefers to ski down snow-covered peaks, hike up lush mountains or just enjoy a glass of wine on the beach, the Pacific Northwest has attracted a wide range of visitors from around the world, an increasing number of them from Japan. Because of their proximity to Asia, the states of Oregon and Washington have also positioned themselves as ideal partners for business. As the base of some of the world's largest companies, including the most connected technology giants, the two states boast very stable economies, one thing to consider for potential Japanese investors.
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 titleUruguay 2019
 descriptionGMIPOST is putting together a Special Report on Uruguay to commemorate the 110th anniversary of the arrival of the first Japanese immigrants to the country. As South America's middle market companies continue to grow, Japanese investors closely monitor the developments in this large, dynamic market. Casting a vote of confidence, Japanese giant SoftBank has already invested $5 billion in the region.
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 creation_date2019-12-13
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 titleChile 2019
 descriptionAs host of this year's APEC 2019 in November and organizer of the U.N. Climate Change Conference (COP25) in December, Chile will be on the global spotlight again. Over several years, Chile has earned a reputation for being an ideal business hub in South America because of its open economy and business-friendly policies. In the 2018 Global Competitiveness Report, the country was 33rd among other 137 countries and 56th in Ease of Doing Business.
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 tags
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 creation_date2019-11-15
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 titleSlovakia 2019
 descriptionCelebrating more than 25 years of diplomatic relations, Slovakia and Japan have recognized great opportunities for stronger economic cooperation. And as Japan's changing demographics present challenges in terms of domestic growth, around 3.8 million SMEs are seeking opportunities in new overseas markets like Slovakia. With the EU-Japan Economic Partnership Agreement coming into force in February 2019, Slovakia and Japan are well positioned to strengthen their business ties.
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 tags
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 publication_date2019-09-24
 creation_date2019-09-24
 is_active(true)
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 titleEstonia 2019
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 titleNorthern Italy 2019
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 titleMalaysia 2019
 descriptionGlobal Media Inc. and Foreign Affairs, following their successful 2013 report, return to Malaysia this year to highlight the country's increasing importance to the global economy. Coming out of retirement, Prime Minister Mahathir Mohamad has unveiled his vision for a "New Malaysia," which focuses on rebuilding a favorable business and investment environment.
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 descriptionStretching from Virginia to Maine, the Mid-Atlantic and New England states were part of the Thirteen Original Colonies that declared independence from Great Britain. Owing to its history, heritage and location, these states contain America's largest population centers and is home to the country's oldest and most prestigious universities, which have become leading innovators in life sciences, engineering, IT, defense, the arts, and culture.
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 descriptionIn 2017, Vietnam's GDP growth surged to 6.8 percent, its best performance in ten years. Aiming to have one million efficient companies and privatize 137 state-owned enterprises by 2020, the government remains determined to improve the country's overall business environment through various administrative reforms. Amid these changes, Vietnam has become one of the top investment destinations in the Asia-Pacific as new opportunities continue to arise.
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 titleU.S. Great Lakes 2018
 descriptionWith a relationship going back more than 160 years, the United States and Japan share very deep historical ties. And the Midwest states of Illinois, Wisconsin, Michigan, Indiana and Ohio have played vital roles in strengthening that relationship. Trade and investment between those Great Lakes states and Japan support tens of thousands of jobs and account for billions of dollars every year Global Media Inc. returns to the U.S. Midwest to highlight old success stories and new investment opportunities in the region.
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 contentWidely known as an oil-rich state, Qatar has built a reputation over the years as a more diversified economy with a globalized outlook on development. Apart from the usual petrochemical players, the country boasts large local flagships as well as new contributors to its nation-building project.
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 descriptionHaving shed its image as a strife-ridden country, the Kingdom of Cambodia has made great strides in building a bright, sustainable future for its people. Made up of a population of 15 million, half of which are under 25 years old, Cambodia’s demographics present the perfect condition to speed up economic growth.
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 titleSouthern California 2017
 descriptionDuring his state visit to the United States in April 2016, Japanese Prime Minister Shinzo Abe reaffirmed his confidence that Japan and the United States would “together pave the way toward a new era.” He also acknowledged the “infinite possibilities” for increased Japanese-U.S. collaboration. Global Media Inc. will be revisiting Southern California to prepare a special business report highlighting the ties between Japan and the United States. The report follows the success of the regional reports produced in 2014 and 2015 on the strong Japanese-American links in Los Angeles, San Diego, Northern California, the Midwest USA, Southern USA, Southwest USA, New England and the Atlantic Coast. The special report will provide an update on the strong relationship between Southern California and Japan. As of 2016, Japan stands as the largest source of foreign-owned enterprise (FOE) jobs in Southern California, accounting for 21.7% of all FOE jobs in the region, with 2,440 Japanese-affiliated companies providing over 79,000 jobs. Scheduled to be published in June of 2017, the Special Business Report on Southern California will promote the robust trade and investment environment in the region.
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 titleBolivia 2017
 descriptionWith an annual GDP growth exceeding 5% per year, Bolivia has one of the region's most dynamic economies. Mining of silver, zinc and gold has remained Bolivia's traditional revenue earner. But with a young and growing population, a rising middle class, and enormous tracts of arable land, the country is looking beyond mining and is promoting investments in the services, construction, real estate and agriculture sectors. Bolivia's success is best exemplified by Santa Cruz, once a backwater town of just 40,000 people 50 years ago. Today, the city is home to 3 million Bolivians, or nearly 30% of the country's population, and accounts for almost 40% of Bolivia's economic activity and foreign direct investments. This phenomenal growth is attributed to the city’s strategic location, rich natural resource and more importantly, the residents’ appetite for risk and openness to doing business. Scheduled to be published in the April 2017 in the Japan Times, the Special Business Report on Bolivia will highlight the investment potential of the country and its different cities.
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 titleJapan 2017
 descriptionWith Tokyo set to host the Olympics and Paralympic Games in 2020, Japan hopes to build further on its image as a major global player and spur a much-needed boost to the economy of the world’s third-largest economy. As an innovator in a wide range of industries, Japan has exported its game-changing technologies and expertise with the rest of the world. With its recent entry into the Trans-Pacific Partnership Agreement (TPPA), the country has opened up more opportunities for its companies and entrepreneurs overseas? What does the future hold for this global powerhouse? Scheduled to be published in the March/April 2017 issue of Foreign Affairs, the Special Business Report on Japan will serve as a follow up on two previous reports, including the one in 2013 headlined by Prime Minister Shinzo Abe.
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 contentAs an innovator in a wide range of industries, Japan has exported its game changing technologies and expertise to the rest of the world. However, over the past two decades, its economy has experienced sluggish growth. Maintaining its position as the third’s largest economy, Japan continues to find new ways in creating economic boost. “As the Japanese government works on a wide range of policies aimed at stimulating economic growth, the ACCJ has offered policy prescriptions that encourage further reform and growth in Japan,” said Christopher LaFleur, President of the American Chamber of Commerce in Japan. Earlier this year, Prime Minister Shinzo Abe reiterated that his top priority continues to be economic growth, with accelerating Abenomics being key. Introduced in 2012, Abenomics is a set of economic policies combining aggressive fiscal spending, monetary policy, and structural reform.
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 titleSweden 2016
 descriptionBecause of its readiness to adapt to the rapid changes and huge demands of the global economy, Sweden has remained one of Europe’s most vibrant and stable economies. Once known as a traditional industrial power, the country of only 10 million people has repeatedly reinvented itself and continues to impact billions of people around the world more than they realize. What drives this success? An open attitude, a strong entrepreneurial spirit and a constant thirst for innovation have been those driving forces. The upcoming Special Business Report on Sweden, to be published in late 2016, will be the maiden report on this country in Forbes and Forbes Asia. The report will highlight Sweden’s success stories, its most dynamic sectors, and the most critical partners for business growth.
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 descriptionBuilding on more than 30 years of diplomatic relations, Brunei Darussalam and Japan have expanded economic collaboration to beyond the petroleum industry. Over the past few years, several Japanese companies have discovered various investment opportunities in this oil-rich sultanate determined to diversify its economy. Tentatively entitled “Exploring New Fields of Cooperation,” The Special Business Report on Brunei is scheduled to be published in September 2016 in the Japan Times. The report aims to promote the sultanate as a hub for investment, trade, education, and tourism.
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 descriptionWith the Panama Canal Extension Project approaching completion and the agreement to build the Metro Line 2 recently signed, the buzz surrounding bilateral relations between Japan and Panama is arguably at an all-time high. Amid this very bullish atmosphere, Global Media aims to further promote business ties between the two countries through its 2016 Special Business Report on Panama, to be published in The Japan Times concurrently with the Canal extension’s official opening.
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 descriptionAmid the backdrop of the on-going Trans-Pacific Partnership negotiations, Canada has taken significant steps towards strengthening its relations with its Asian counterparts. Recent visits to the region by Prime Minister Stephen Harper, Foreign Minister John Baird and Minister of International Trade Ed Fast all emphasize the importance being given by Canada to developing relations and trade across the Pacific.
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 contentAmid the backdrop of the on-going Trans-Pacific Partnership negotiations, Canada has taken significant steps towards strengthening its relations with its Asian counterparts. Recent visits to the region by Prime Minister Stephen Harper, Foreign Minister John Baird and Minister of International Trade Ed Fast all emphasize the importance being given by Canada to developing relations and trade across the Pacific.
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 descriptionOn August 9, 2015, Singapore celebrates its fiftieth birthday. This date marks an important achievement for Singapore, given its abrupt expulsion from the Federation of Malaysia. Today, Singapore is a city-state and nation-state, the only one of its kind in the world.
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 titleTaiwan 2014
 descriptionOccupying a total area of only 36,000 square kilometers and with a population of 23.4 million, Taiwan wields more influence on the global economy than countries around the world with more natural resources and manpower.
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 contentThe upcoming report, due to be published in the November/December 2014 edition of <a href="http://www.foreignaffairs.com" target="_blank">Foreign Affairs</a>, will highlight opportunities in Taiwan for overseas collaboration, investment and trade. Philippe Le Saux and Elizabeth Arcega update from the field. June 20: The team hit the ground running as Week 1 in Taiwan unfolded. All but one of our initial meetings were with foreigners who have chosen to do work and do business in Taiwan. These discussions gave us an interesting preview of what we can expect to hear throughout this stay: Passion and enthusiasm from foreign executives who have discovered the merits of being in this country. This positivity was echoed by the first Taiwanese individuals that we met, the leadership of the <a href="http://www.taipei-101.com.tw/en/index.aspx" target="_blank">Taipei Financial Center Corporation</a>, which is responsible for Taiwan’s most iconic structure: The Taipei 101 Tower. The warmth of our welcome, paired with the rhetoric of excitement and openness conveyed by the Taiwanese, shows the tremendous potential of the 2014 Taiwan Report. - PLS
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 titleSan Diego 2014
 descriptionSan Diego, one of the most recognized counties in California, is located at the state’s southernmost point and has long been among the most popular destinations not only within California but within the entire country. According to the San Diego Tourism Authority, the county welcomes more than 33 million visitors every year, all of whom spend nearly $8.4 billion. The significant contribution of the tourism industry extends beyond county borders as it generates more than $388 million dollars annually in state and local taxes.
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 titleLos Angeles 2014
 descriptionAs the United States and Japan commemorated the 160th anniversary of the signing of the Treaty of Peace and Amity in 2014, both countries looked back at how their economies have grown increasingly integrated over the years and have prospered to account for one-third of the world’s output.
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 placeLos Angeles
 tagsLos Angeles, City, Lakers, Japan, Investment
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 publication_date2014-06-07
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 titleSarawak 2013
 descriptionDuring a six-month-long celebration of Malaysia’s 50th anniversary of independence from Britain, Sarawak Chief Minister Tan Sri Abdul Taib Mahmud has highlighted the resource-rich state’s economic achievements and outlined the government’s program to ensure continued growth.
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 contentDuring a six-month-long celebration of Malaysia’s 50th anniversary of independence from Britain, Sarawak Chief Minister Tan Sri Abdul Taib Mahmud has highlighted the resource-rich state’s economic achievements and outlined the government’s program to ensure continued growth.
 publication_date2013-10-01
 creation_date2014-06-24
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 titlePanama 2013
 descriptionSince the introduction of an economic liberalization program and the privatization of state assets in the mid-1990s, Panama has experienced steep growth in its gross domestic product that many nations in any part of the world will surely find enviable. Over the past 20 years, Panama has laid out the groundwork to become the region’s foremost center in logistics and financial services — a sensible next step in the economy’s development given its position as one of the world’s most important conduits of maritime trade. One of the fastest–growing economies in the Americas, Panama has achieved average GDP growth of 8 percent over the past decade, with the annual figure surpassing 10 percent in some years.
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 titleMalaysia 2013
 descriptionSince it gained independence in 1957, Malaysia has undergone a remarkable transition from an agricultural economy to a dynamic manufacturing and services-driven economy, a feat that has consolidated its reputation as one of Southeast Asia’s economic powerhouses. With more than 28 million people, Malaysia’s success is a result of hard work, wisdom, and as resilience of our leadership and our multi-ethnic, multi-religious people.
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 contentSince it gained independence in 1957, Malaysia has undergone a remarkable transition from an agricultural economy to a dynamic manufacturing and services-driven economy, a feat that has consolidated its reputation as one of Southeast Asia’s economic powerhouses. With more than 28 million people, Malaysia’s success is a result of hard work, wisdom, and as resilience of our leadership and our multi-ethnic, multi-religious people.
 publication_date2013-06-30
 creation_date2014-06-24
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 titleShanghai 2012
 descriptionUsually when one thinks of educational exchanges between the United States and China, the image is of ambitious Chinese engineering and business students heading westward. But with a global awareness of China’s growing role in world, more American students than ever are heading east to better understand the country’s unique culture, language, and business environment. China is now the fifth-largest destination for American students, with more than 14,000 studying abroad in China in 2010, a large jump from 3,000 students a decade ago.
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 contentUsually when one thinks of educational exchanges between the United States and China, the image is of ambitious Chinese engineering and business students heading westward. But with a global awareness of China’s growing role in world, more American students than ever are heading east to better understand the country’s unique culture, language, and business environment.
 publication_date2012-06-01
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 titleTaiwan 2011
 descriptionFor a country that occupies just over 13,000 square kilometers, Taiwan’s geographical size belies its economic clout and political importance in Asia and the rest of the world. Together with Singapore, South Korea and Hong Kong, Taiwan was among the so-called Asian Tigers that impressed the world with their rapid industrialization in less than a generation following the devastation of the Second World War.
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 contentFor a country that occupies just over 13,000 square kilometers, Taiwan’s geographical size belies its economic clout and political importance in Asia and the rest of the world. Together with Singapore, South Korea and Hong Kong, Taiwan was among the so-called Asian Tigers that impressed the world with their rapid industrialization in less than a generation following the devastation of the Second World War.
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 titleJapan 2011
 descriptionIn this second decade of the 21st century, economic and societal globalization has continued its unfettered acceleration. Amid this milieu, Prime Minister Naoto Kan unveiled his government’s new program, Heisei no Kaikoku (sometimes translated as “The Heisei Era’s Second Opening”), which features several innovative solutions to various issues, unprecedented changes, and new values faced by the world community.
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 pdf_pathFA-JAPAN-2011.pdf
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 contentIn this second decade of the 21st century, economic and societal globalization has continued its unfettered acceleration. Amid this milieu, Prime Minister Naoto Kan unveiled his government’s new program, Heisei no Kaikoku (sometimes translated as “The Heisei Era’s Second Opening”), which features several innovative solutions to various issues, unprecedented changes, and new values faced by the world community.
 publication_date2011-06-01
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 titleIndonesia 2010
 description
 urlindonesia-2010
 placeIndonesia
 tagsIndonesia, Southeast Asia
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 contentThe Indonesia Report 2010 was one of the first.
 publication_date2010-06-01
 creation_date2014-06-13
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 titleSerbia 2023
 descriptionJapanese-Serbian relations started with a simple letter sent in 1882 by the first king of Serbia to Japan's Emperor Meiji. In the last 141 years, the partnership between these two countries has emerged stronger, having weathered two world wars and lending each other support following civil conflict and natural disasters.
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 tagsJapan, Serbia, Economy, Investment, Manufacturing, Tourism
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 contentJapanese-Serbian relations started with a simple letter sent in 1882 by the first king of Serbia to Japan’s Emperor Meiji. In the last 141 years, the partnership between these two countries has emerged stronger, having weathered two world wars and lending each other support following civil conflict and natural disasters.
 publication_date2023-06-09
 creation_date2023-06-09
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20230609-GMI-Serbia.pdf
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 titleSouthern USA 2023
 descriptionFor more than half a century, the Southern United States has attracted Japanese automakers and hundreds of other Japanese companies within the automotive supply chain, successfully drawing them in with a business-friendly environment and a consistent stream of reliable skilled workers.
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 tagsJapan, US, Alabama, Arkansas, Kentucky, Louisiana, Mississippi, Oklahoma
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 contentFor more than half a century, the Southern United States has attracted Japanese automakers and hundreds of other Japanese companies within the automotive supply chain, successfully drawing them in with a business-friendly environment and a consistent stream of reliable skilled workers.
 publication_date2023-03-17
 creation_date2023-03-17
 is_active(true)
 participant_count0
 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20230317-GMI-Southern_USA.pdf
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 titleJapan SMEs 2022
 descriptionAs the base of many of the largest global brands, like Toyota, Sony, Honda, to name only a few, Japan built its economic muscle on the back of thousands of small- and medium-sized firms, some of them still family-owned, that maintain a strong ethos of workmanship, or monozukiri, while adapting an innovative spirit to keep them competitive.
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 tagsJapan, Economy, SMEs
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 pdf_pathFA-JAPAN SMEs 2022-B.pdf
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 titleSouthern California 2022
 descriptionLike many regions and cities across the United States, Los Angeles has gone through challenging times over the past two years. Thankfully, because of its geographical size and diverse economy, the city has weathered the economic slowdown quite well. Demographics have also played a vital role in strengthening the economy: There is a growing population of young people becoming more active in the workplace and starting their own businesses.
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 place
 tagsSouthern California, Japan, Economy, Investment
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 contentLike many regions and cities across the United States, Los Angeles has gone through challenging times over the past two years. Thankfully, because of its geographical size and diverse economy, the city has weathered the economic slowdown quite well. Demographics have also played a vital role in strengthening the economy: There is a growing population of young people becoming more active in the workplace and starting their own businesses.
 publication_date2022-06-30
 creation_date2022-06-30
 is_active(true)
 participant_count0
 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20220630-GM-Southern_California.pdf
 digital_linkhttps://www.japantimes.co.jp/country-report_category/southern-california-report-2022/
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 titleUS Midwest 2022
 descriptionMore than two years into the pandemic, the states in the U.S. Midwest are showing signs of a strong recovery. Many businesses have seen new opportunities for growth and technological innovation, reminiscent of the boom that characterized the postwar era in the United States.
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 place
 tagsUS, Japan, Economy, Investment, Midwest, Illinois, Indiana, Michigan, Ohio, Wisconsin
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 contentBecause of its excellent infrastructure and well-developed transport links, the U.S. Midwest has become an important logistics center, a position that local and international businesses appreciated more in light of the protracted COVID-19 pandemic that strained supply chains across the globe and stunted economic growth. More than two years into the pandemic, GMI Post reports on how the centrally located region is displaying a strong recovery.
 publication_date2022-03-15
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20220315-GM-US_Midwest.pdf
 digital_linkhttps://www.japantimes.co.jp/country-report_category/u-s-midwest-report-2022/
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 titleTexas 2021
 descriptionAs the global economy reels from the shock dealt by COVID-19 in 2020, some countries have begun showing signs of recovery from the pandemic. In the U.S., the state of Texas in particular, has attracted new investment from Japan because of its entrenched competitiveness and established industrial base. This year, GMI Post took a look at how different cities and areas of Texas have capitalized on that momentum.
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 place
 tagsJapan, Texas, Economy, Investment
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 contentAs the global economy reels from the shock dealt by COVID-19 in 2020, some countries have begun showing signs of recovery from the pandemic. In the U.S., the state of Texas in particular, has attracted new investment from Japan because of its entrenched competitiveness and established industrial base. This year, GMI Post took a look at how different cities and areas of Texas have capitalized on that momentum.
 publication_date2021-10-13
 creation_date2021-10-13
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 source_custom_urlhttps://info.japantimes.co.jp/international-reports/pdf/20211013-GMI-Texas.pdf
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 titleEducation in Japan 2021
 descriptionGMI Post is preparing a Guide to Education in Japan to be published in Foreign Affairs magazine in mid- 2021. This report follows GMI Post’s series of successful reports on Japan that began in 2011. Amid the current SARS-CoV-2 global pandemic, several thousands of international students face various questions and challenges related to studying abroad just as Japan wants to position itself as an attractive destination for non-Japanese students. The upcoming report will serve as a guide that will promote Japan’s most reputable educational institutions, highlight the excellence, openness and safe environment in Japan, as well as foster stronger partnerships between Japanese schools and the rest of the world. Any inquiries regarding this report can be directed to Lala Cortes and Karen Lee.
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 contentGMI Post is preparing a Guide to Education in Japan to be published in Foreign Affairs magazine in mid- 2021. This report follows GMI Post’s series of successful reports on Japan that began in 2011. Amid the current SARS-CoV-2 global pandemic, several thousands of international students face various questions and challenges related to studying abroad just as Japan wants to position itself as an attractive destination for non-Japanese students. The upcoming report will serve as a guide that will promote Japan’s most reputable educational institutions, highlight the excellence, openness and safe environment in Japan, as well as foster stronger partnerships between Japanese schools and the rest of the world. Any inquiries regarding this report can be directed to <a href="mailto:lala@gmipost.com?subject=Report%20on%20Education%20in%20Japan" target="_blank" rel="noopener">Lala Cortes</a> and <a href="mailto:karen@gmipost.com?subject=Report%20on%20Education%20in%20Japan" target="_blank" rel="noopener">Karen Lee</a>.
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 titleEducation in the Commonwealth 2021
 descriptionAs of 2019, there were an estimate 5.5 million international students around the world, a significant percentage of which came from China. As the middle class continues to expand in the world's largest economy, more parents seek an international education for their children. With this guide, GMI Post hopes to provide parents and students in China with information that will help them decide which educational institutions in Australia, Canada, New Zealand, and the United Kingdom will best serve their academic objective and warmly welcome them.
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 place
 tagsEducation, Commonwealth, Australia, Canada, UK, New Zealand
 is_published(true)
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 pdf_pathEducation Guide 2020-For FCMay 03 2021-sm.pdf
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 small_imageFORBES-COMM-EDU-2020-sm.jpg
 left_block_image
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 contentAs of 2019, there were an estimate 5.5 million international students around the world, a significant percentage of which came from China. As the middle class continues to expand in the world's largest economy, more parents seek an international education for their children. With this guide, GMI Post hopes to provide parents and students in China with information that will help them decide which educational institutions in Australia, Canada, New Zealand, and the United Kingdom will best serve their academic objective and warmly welcome them.
 publication_date2021-01-30
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 source_custom_url
 digital_link
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 titleGreece 2020
 descriptionWhen Greece and Japan celebrated the 120th anniversary of the establishment of formal diplomatic relations last year, the two countries welcomed "a new era of partnership in business and culture." The milestone came at an auspicious time as Greece continued on its road to economic recovery and Japan strengthened its efforts to expand its relations with Europe as the EU-Japan Free Trade Agreement came into effect.
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 tags
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 publication_date2020-08-31
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 titleLos Angeles 2020
 descriptionAfter 160 years of shared history, the USA and Japan have become strong partners in diplomacy and trade. This is especially evident in Southern California, where Japan remains the largest source of foreign direct investment and significant driver of its economy. As of January 2020, there are around 800 Japanese companies in Southern California, which generate about 80,000 jobs. Both sides look forward to a further flourishing of relations with the accession of Japan's Emperor Naruhito last May and the start of Reiwa Era, which aspires to bring "beautiful harmony" between Japan and its friends, and with a signing of a new limited trade deal.
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 place
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 content
 publication_date2020-06-08
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 digital_linkhttps://www.japantimes.co.jp/country-report_category/los-angeles-report-2020/
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 titleNorthern California 2020
 descriptionNow with more than 900 Japanese-affiliated companies in the Bay Area alone, Northern California has once again proven itself to be the hothouse for collaboration and innovation between U.S. and Japanese business. GMI Post returns to Northern California following the success of its last special business report back in 2014. This planned report will identify organizations across the Bay Area that want closer ties with Japan across various industries, such as technology, financial services, retail, manufacturing and agriculture.
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 place
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 titleEcuador 2019
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 descriptionWith its large number of export-focused industries, New Zealand has had to be pragmatic about trade, given the size of its economy and its geographic distance to the world's largest markets. It was the first developed country to sign a free trade agreement (FTA) with China, its largest trading partner followed by Japan and Korea. "We are a geographically isolated nation that places huge reliance on the economic benefit derived from engaging in trade. We need some predictability around that and that is why we really focus and support multilateral agreements," explained Prime Minister Jacinda Ardern, who expanded New Zealand's FTA with Singapore and initiated new trade talks with the European Union.
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 descriptionAs one of Asia’s most stable and most dynamic economies, South Korea maintains its status as a global leader because of its commitment to free trade and mastery of technological innovation. Following his inauguration last May, President Moon Jae-in reaffirmed his government’s plan to strengthen its international relations, especially in trade and investment.
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 descriptionThe fourth-largest source of foreign direct investment in Texas, Japan has accounted for for more than 200 investments and projects over the last decade. This year marks a milestone in relations between the two sides as the Japan America Society of Houston celebrates its 50th anniversary and U.S.-Japan Council holds the first Japan-Texas summit in the same city in May.
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 descriptionAs Abenomics shows signs of working, Japan is experiencing record growth. The world is keen to see Japan’s next steps for its comeback as the Asian leader and strategic partner. While Abe’s administration continues to hold trade talks with the US, EU, ASEAN, and other blocs, its different sectors need to demonstrate its capabilities. Manufacturers’ confidence is on a record high, while other fields such as life science and services, continue to rise. The Special Business Report on Japan, tentatively scheduled for publication in the March/April 2018 issue of Foreign Affairs, follows two successful reports in March/April and July/August 2017. It will highlight Japan’s top and growing industries and businesses across prefectures, while identifying opportunities for investment and collaboration available to foreign companies.
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 titleGermany 2018
 descriptionThe economic center of gravity shifts further towards Asia. With over 4 billion people, Asia is becoming a more sophisticated consumer market for goods, services and ideas. And as tastes and standards in this part of the world improve, Western high tech manufacturers and knowledge workers will find ready and willing partners for prosperity. Being the 4th largest economy in the world, Germany has a lot to offer to this massive, diverse market. What does the 'Asian Century' mean for Europe and, as the economic powerhouse of the continent, for German business?
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 descriptionAs the primary gateway to the United States, the Northwest USA boasts very deep ties with Japan and still possesses opportunities for partnerships between companies from the two countries. Japan has remained the largest export market for majority of companies from the West Coast.
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 description2016 was a landmark year for Kazakhstan. It marked the 25th anniversary of the independence of Central Asia’s largest country and establishment of diplomatic relations with Japan. This year, with the hosting of the World Expo, the oil-rich republic wishes to highlight its accession to the World Trade Organization and its commitment to global peace and economic globalization. Just as Japanese Prime Minister seeks closer partnerships with countries around the world as part of his economic stimulus program, Kazakhstan President Nursultan Nazarbayev unveiled his own comprehensive development plan, dubbed “Nurly Zhol” (Bright Path), aimed at raising the standard of living for17 million Kazakhs.
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 descriptionCelebrating over 35 years since the enactment of the Taiwan Relations Act, the Republic of China (Taiwan) and the United States share a special bond. As Taiwan’s third largest trading partner, the U.S. continues to look towards the nation for its expertise in information and biotechnology. Taiwan, Asia’s 5th largest economy, now faces new challenges in the form of further transformation to a high-technology and service-oriented economy. Dubbed the “Silicon Valley of Asia”, Taiwan more than ever is keen on deepening its relationship with the U.S. and with both countries ushering in a change of government, the relationship between the two is expected to continue to flourish.
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 titleJapan 2017, Part 2
 descriptionWhile Japan, of course, boasts of global brands that no longer need any introduction such as Panasonic, Toyota and Sony, the country is an industrial and innovation powerhouse thanks to its small to medium-sized enterprises, which make up more than 98% of the country's businesses.
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 description2016 continues to be a year of momentum for Peru as the recently elected President Pedro Pablo Kuczynski consolidates his country’s position as one of the best performing economies in Latin America. With its many investment opportunities, Peru has become a gateway into South America and a reliable partner for growth. With a shared history that spans more than 140 years, Peru was the first Latin American country to formalize relations with Japan. Both countries have nurtured that long history to deepen their own cultures and economies. Amid increasing areas for cooperation, business leaders from Peru and Japan are exploring new business ventures. Scheduled to be published in February 2017, the Special Business Report on Peru will highlight the success of the country as host of this year’s Asia Pacific Economic Cooperation summit and provide a clear picture of the Peruvian economy.
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 titlePoland 2016
 descriptionWith its GDP growing impressively over the last two decades, Poland is well positioned to become one of Europe’s economic champions. The upcoming Special Business Report on Poland, to be published in the fourth quarter of 2016, will be the first-ever report on this country in Forbes and Forbes Asia. The report aims to promote the nation as a hub for investment, trade, education, and tourism. It will also highlight the little-known success stories from the Polish public and private sectors, while identifying new opportunities for business. The section will also recap the NATO conference in July.
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 titleChile 2016
 descriptionBordered by the Pacific Ocean to the west and by the Andes mountains to the east, Chile has faced geographical challenges in creating trade routes with its nearest neighbors. Undaunted by those limitations, the country has forged free trade agreements with some of the world’s strongest economies, such as the United States, China and Japan. Traditionally a mining economy with the world’s largest copper reserves, Chile has successfully expanded its economic base, capitalizing on its natural beauty to build a dynamic tourism industry and supporting its export sector to attract more investors from Latin America. To mark 120 years of diplomatic relations with Japan and the 10th anniversary of the Chile-Japan Economic Partnership Agreement, the upcoming Special Business Report on Chile in the Japan Times will highlight the stability of the country and its ideal investment climate.
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 descriptionIn recent years, the U.S. states of Colorado, Utah, Arizona and Nevada have reported among the fastest-growing economies in the country. With the imminent implementation of the Trans Pacific Partnership – a sweeping trade agreement that brings together the United States and 12 other Pacific Rim countries, including Japan – the world’s largest and third-largest economies are gearing up for a new era in global trade.
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How private and public sectors differ in marketing approaches

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