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			'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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			'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'title' => 'How trust and reliability power North American homes',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'url' => 'how-trust-and-reliability-power-north-american-homes',
			'tags' => 'Canada, Organizational Culture, Electricity',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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			'section_summary' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'id' => '545571',
			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
			'is_rss' => false,
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'tags' => 'Canada, Quebec, Leadership, Economy',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
			'credit_id' => '48',
			'image' => null,
			'image_caption' => null,
			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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		'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
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		'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
</figure>
<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'url' => 'hk-immigrant-breaks-race-barrier-in-british-columbia',
			'tags' => 'Canada, British Columbia, Prince George, Inclusivity, Diversity',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
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		'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
</figure>
<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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How culture helped APMA navigate the shift to electric vehicles

Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a ...

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			'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
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<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'image' => null,
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
			'publication_date' => '2023-12-07',
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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	(int) 3 => array(
		'Articles' => array(
			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'url' => 'hk-immigrant-breaks-race-barrier-in-british-columbia',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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		'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
</figure>
<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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include - APP/View/Featuresite/viewintheloopspecialreport.ctp, line 53
View::_evaluate() - CORE/Cake/View/View.php, line 971
View::_render() - CORE/Cake/View/View.php, line 933
View::render() - CORE/Cake/View/View.php, line 473
Controller::render() - CORE/Cake/Controller/Controller.php, line 963
Dispatcher::_invoke() - CORE/Cake/Routing/Dispatcher.php, line 200
Dispatcher::dispatch() - CORE/Cake/Routing/Dispatcher.php, line 167
[main] - APP/webroot/index.php, line 108

Notice (8): Undefined index: SpecialFeature [APP/View/Featuresite/viewintheloopspecialreport.ctp, line 53]
Code Context
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			'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
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<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'image' => null,
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
			'publication_date' => '2023-12-07',
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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	(int) 3 => array(
		'Articles' => array(
			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
			'is_rss' => false,
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'section_summary' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'id' => '545571',
			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'url' => 'hk-immigrant-breaks-race-barrier-in-british-columbia',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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		'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
</figure>
<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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How trust and reliability power North American homes

Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and ac...

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			'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
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<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'image' => null,
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
			'publication_date' => '2023-12-07',
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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	(int) 3 => array(
		'Articles' => array(
			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'section_summary' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'url' => 'hk-immigrant-breaks-race-barrier-in-british-columbia',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
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		'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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		'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
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Notice (8): Undefined index: SpecialFeature [APP/View/Featuresite/viewintheloopspecialreport.ctp, line 53]
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			'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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			'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'image' => null,
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
			'publication_date' => '2023-12-07',
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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	(int) 3 => array(
		'Articles' => array(
			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'url' => 'hk-immigrant-breaks-race-barrier-in-british-columbia',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
			'tags' => 'Canada, Economy, Tourism, Health Care, Education',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
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Selling Ontario to the world: A minister finds the perfect pitch

A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an ent...

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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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			'section_summary' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'title' => 'HK immigrant breaks race barrier in British Columbia',
			'description_old' => null,
			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'section_summary' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'title' => 'The cold, hard truth about selling Canada's icy north',
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		'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
		'credit_id' => '48',
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		'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
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Controller::render() - CORE/Cake/Controller/Controller.php, line 963
Dispatcher::_invoke() - CORE/Cake/Routing/Dispatcher.php, line 200
Dispatcher::dispatch() - CORE/Cake/Routing/Dispatcher.php, line 167
[main] - APP/webroot/index.php, line 108

Notice (8): Undefined index: SpecialFeature [APP/View/Featuresite/viewintheloopspecialreport.ctp, line 53]
Code Context
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			'title' => 'How culture helped APMA navigate the shift to electric vehicles',
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			'description' => 'Tracing its history back to the 1920s, The Automotive Parts Manufacturer's Association has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'how-culture-helped-apma-navigate-the-shift-to-electric-vehicles',
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			'content' => '<p>Tracing its history back to the 1920s,<strong> The Automotive Parts Manufacturer's Association </strong>has represented the interests of its members and nurtured a dynamic organizational culture that adapts to the evolving landscape of the sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-APMA-2.jpg" alt="" />
<figcaption class="image-caption">Automotive Parts Manufacturer's Association President Flavio Volpe</figcaption>
</figure>
<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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			'title' => 'How trust and reliability power North American homes',
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			'description' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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			'url' => 'how-trust-and-reliability-power-north-american-homes',
			'tags' => 'Canada, Organizational Culture, Electricity',
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			'content' => '<p>Established in 1904, <strong>The Eastern Specialty Company (TESCO)</strong> has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-10-CANADA-TESCO.jpg" alt="" />
<figcaption class="image-caption">TESCO President and Owner Tom Latwon</figcaption>
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
			'is_published' => true,
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			'section_summary' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
			'description_old' => null,
			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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	(int) 4 => array(
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			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'id' => '545571',
			'title' => 'HK immigrant breaks race barrier in British Columbia',
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			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
			'is_published' => true,
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'tags' => 'Canada, Quebec, Leadership, Economy',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'id' => '545554',
			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'url' => 'the-charm-of-canada-experiencing-the-countrys-diverse-attractions',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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		'title' => 'The cold, hard truth about selling Canada's icy north',
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		'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
		'credit_id' => '48',
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		'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
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		'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
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The cold, hard truth about selling Canada's icy north

Nunavut is a very hard sell to tourists, at least on paper. But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tun...

Notice (8): Undefined index: SpecialFeature [APP/View/Featuresite/viewintheloopspecialreport.ctp, line 53]
Code Context
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<p>In a recent interview with GMI POST, <strong>APMA President Flavio Volpe</strong> shed light on the organization's transformational journey and how its culture has played a pivotal role in navigating the shift toward electric vehicles (EVs).</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Adapting to change</strong></span></p>
<p>Volpe highlighted a fundamental shift in focus within APMA, emphasizing the necessity to adapt to the changing automotive landscape.</p>
<p>"If you make fuel pumps and gas tanks and fuel lines and fuel injectors, they don't exist in an electric car. So now, our focus has been on promoting core competencies," he said.</p>
<p>This strategic shift reflects APMA's commitment to aligning its members with the emerging trends in the automotive industry, demonstrating a culture that values innovation and future-oriented thinking.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Opening doors for newer opportunities</strong></span></p>
<p>The move towards electric vehicles has not only prompted a change in the manufacturing landscape but has also opened up new opportunities for Canada.</p>
<p>"We also now have an expanded opportunity. Mining, processing, batteries, applied tech, and deep tech - all of these with the new car models. We are making the transition to be well-positioned in the next 5 to 10 years,&rdquo; Volpe stressed.</p>
<p>The move reflects APMA's culture of adaptability and its openness to embrace new technologies and industry trends. The organization's cultural shift both ensures its relevance in the Canadian market and positions it strategically for sustained success in the years to come.</p>
<p>Last year, APMA unveiled its first, original, full-build zero-emission concept vehicle named Project Arrow.</p>',
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<p>Following the acquisition in 2007 of Mesurina, its distribution arm in Canada, TESCO became the sole manufacturer of meter testing units in both countries.</p>
<p>What makes this nearly 120-year-old company a preferred choice across two of North America&rsquo;s biggest markets?</p>
<p>&ldquo;(It&rsquo;s our) culture of reliability and the open line of communication. We ask our utilities to be reliable for our customers above everything else. This attitude filters down to all lines of business,&rdquo; <strong>TESCO President and Owner Tom Latwon </strong>told GMI POST.</p>
<p>&ldquo;We also ensure that we maintain open lines of communication with our partners at all times. Despite COVID changing the ways we communicate, it has not stopped us from figuring out new ways of maintaining good dialogue and communication,&rdquo; he also said.</p>
<p>Before the pandemic, Lawton personally met with industry partners and TESCO&rsquo;s teams several times every year.</p>
<p>&ldquo;I made it a point to connect with everyone, from engineering managers to telecom executives and lab partners,&rdquo; he said.</p>
<p>The commitment to establishing personal connections and fostering transparent communication gave TESCO a robust network of utility partners that span Canada and the U.S. The strength of this network is reflected in the company&rsquo;s financial performance.</p>
<p>This year, TESCO reported remarkable growth, with its test switch line surging more than 30%. Lawton attributes the company&rsquo;s success to the vertical integration of its supply chain and its close collaboration with local vendors to swiftly address any problems.</p>
<p>Because of close collaboration, TESCO slashed its delivery time to 30 days, as opposed to the industry average of more than 40 weeks.</p>
<p>&ldquo;Even amid the most severe weather conditions and challenging scenarios, we trust our utilities to serve customers to the best of their abilities. This ingrained value and culture define us. We aim to be the company that our partners can rely on now and well into the future for the next 30 to 40 years,&rdquo; Lawton said.</p>',
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			'section_summary' => 'Established in 1904, The Eastern Specialty Company (TESCO) has established itself as one of the leading providers of meter testing equipment and accessories in North America by ensuring the smooth supply of electricity across millions of homes and businesses. ',
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	(int) 2 => array(
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			'id' => '545586',
			'title' => 'Selling Ontario to the world: A minister finds the perfect pitch',
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			'description' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'url' => 'selling-ontario-to-the-world-a-minister-finds-the-perfect-pitch',
			'tags' => 'Canada, Ontario, Business, Economy, Sales',
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			'content' => '<p>A salesman by trade, <strong>Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli </strong>believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province&rsquo;s flagging economy.&nbsp; &nbsp;<strong>&nbsp;</strong></p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-CANADA-Ontario-Sales.jpg" alt="" />
<figcaption class="image-caption">Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli</figcaption>
</figure>
<p>"The premier (Doug Ford) and I are both lifelong entrepreneurs. We're more than politicians. We've written our own paychecks most of our lives. And so at heart, we're both salespeople," Fedeli told GMI POST.</p>
<p>Fedeli shed light on the ministry&rsquo;s strategic approach to reverse the decline of the manufacturing sector when he and the premier took office five years ago. The minister boiled down his strategy to providing &ldquo;customer delight.&rdquo; &nbsp;</p>
<p>The &ldquo;pivotal moment&rdquo; came during negotiations with auto giant Volkswagen.</p>
<p>"To sit down and pen a $7 billion deal with Volkswagen has got to be one of the pinnacles of business success. We've also attracted $27 billion worth of EV business to the province in three years. We've landed $3 billion worth of life sciences business in three years. We've landed tens of billions of dollars of tech into Ontario in three years as well,&rdquo; he said.</p>
<p>However, success did not come easy. When they assumed office, Ontario's manufacturing sector was in decline, a result of the previous government shifting its focus from manufacturing to the service sector, according to Fedeli.</p>
<p>In response, the premier and Fedeli unveiled the "Driving Prosperity" Plan, a strategy &nbsp;&ldquo;to position Ontario as a North American leader in developing and building the car of the future through emerging technologies and advanced manufacturing processes.&rdquo;</p>
<p>To achieve this, the ministry reduced the cost of workplace safety insurance (WSIA) by 50%, while simultaneously maintaining worker benefits. An accelerated capital cost allowance was introduced to write off the cost of new equipment within a year, which spurred technological upgrades.</p>
<p>Fedeli also highlighted the government&rsquo;s commitment to cut the cost of electricity for industrial and commercial customers by 15%, resulting in $1.3 billion in savings for businesses. It also canceled all scheduled tax increases and slashed red tape, saving businesses around $900 million a year.</p>
<p>"We initially saw revenues down by $8 billion. While this may have seemed like a loss, what happened was that businesses decided to rehire and reopen because the new policies allowed them to save on costs. Eventually, our revenues soared and are up $40 billion after five years because of the investments that came back,&rdquo; he said.</p>
<p>Having instituted business-friendly policies and rebuilt an investment-ready economy, Fedeli says Ontario is open to all businesses: &ldquo;We build planes, trains, and automobiles here. We make everything from potato chips to microchips and everything in between.&rdquo;</p>',
			'is_published' => true,
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			'section_summary' => 'A salesman by trade, Ontario Minister of Economic Development, Job Creation and Trade Victor Fedeli believes the skills that he developed as an entrepreneur have served him very well in his mission to revive the province's flagging economy.    ',
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			'id' => '545588',
			'title' => 'The cold, hard truth about selling Canada's icy north',
			'description_old' => null,
			'description' => 'Nunavut is a very hard sell to tourists, at least on paper. 

But, tourism officials take heart that Nunavut's dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'the-cold-hard-truth-about-selling-canadas-icy-north',
			'tags' => 'Canada, Nunavut, Tourism, Sales',
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			'content' => '<p>Nunavut has a harsh polar climate and is hard to reach. The largest and northernmost Canadian territory, with a population of just under 40,000 and roughly four times as large as the United Kingdom, is reachable only by air and by sea.</p>
<p>Nunavut is a very hard sell to tourists, at least on paper.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-9-Canada-Nunavut-Tourism.jpg" alt="" />
<figcaption class="image-caption">Travel Nunavut CEO Kevin Kelly</figcaption>
</figure>
<p>But, tourism officials take heart that Nunavut&rsquo;s dramatic landscape of sweeping tundras, unique wildlife, and distinctive indigenous culture are what will make the territory the next bucket list destination.</p>
<p>With no roads connecting Nunavut to mainland Canada and average travel costs ranging from $15,000 to $20,000, the local tourism sector is undeterred to grow the industry into a billion-dollar one by 2030.</p>
<p>In an interview with GMI POST, <strong>Travel Nunavut CEO Kevin Kelly </strong>shared important insights on how to turn challenges into opportunities.</p>
<p>&nbsp;</p>
<p><span style="font-size: 18pt;"><strong><span style="font-family: helvetica;">Diversify products and services based on your target market</span> </strong></span></p>
<p>&ldquo;We&rsquo;re working closely with our operators to broaden the range of services they provide to both leisure and business travelers,&rdquo; Kelly explained. &ldquo;Our leisure activities are already quite diverse &mdash; from the Flow Edge Tour, where you can camp on the ice and witness wildlife, to expedition-style cruise ships for quick territory tours, to sustainably harvested hunting expeditions.&rdquo;</p>
<p>Kelly also shared that hospitality businesses in Nunavut are &ldquo;making extra efforts&rdquo; to further accommodate the growing needs of business travelers by offering services even during late evenings and on weekends.</p>
<p>This adaptability and variety in services reflect a deep understanding of the varied dynamics and preferences of specific customer groups, showcasing a targeted approach to sales.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Targeted outreach: Focus on quality, not quantity</strong></span></p>
<p>&ldquo;Lack of awareness about Nunavut is an issue, but it does not worry us too much,&rdquo; Kelly said.</p>
<p>&ldquo;We serve the needs of high-value guests, those who are spending close to $20,000. Even if we have low numbers, this leaves a good economic impact on the territory,&rdquo; he added.</p>
<p>This strategy recognizes the economic value brought by fewer but more discerning travelers, prioritizing quality over quantity.</p>
<p>&nbsp;</p>
<p><span style="font-family: helvetica; font-size: 18pt;"><strong>Be direct when communicating to your audience</strong></span></p>
<p>&ldquo;We actively try to communicate in target groups with a strong call-to-action (CTA). A clear CTA helps us establish two-way communication with them,&rdquo; said Kelly, who highlighted Travel Nunavut&rsquo;s efforts to engage target groups through clear and compelling communication.</p>
<p>According to Kelly, a clear CTA serves as a catalyst that motivates potential travelers to take action, whether it is to inquire about trips, book experiences, or seek information.</p>',
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	(int) 4 => array(
		'Articles' => array(
			'id' => '545584',
			'title' => 'Promoting the perfect getaway: Nova Scotia has just the right team',
			'description_old' => null,
			'description' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'promoting-the-perfect-getaway-nova-scotia-has-just-the-right-team',
			'tags' => 'Nova Scotia, Holiday, Tourism, Women Leadership, Hospitality',
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			'content' => '<p>Imagine waking up every morning to the steady rhythm of ocean waves crashing on the rocks and the sound of leaves rustling in the gentle ocean breeze. That symphony of nature is why Nova Scotia, one of Canada&rsquo;s four Atlantic provinces, attracts hordes of visitors, both from home and abroad.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-8-CANADA-Nova-Scotia-Tourism.jpg" alt="" />
<figcaption class="image-caption">Tourism Nova Scotia Executive Director Darlene MacDonald</figcaption>
</figure>
<p>Nova Scotia is a haven for those seeking the right mix of unique maritime heritage and urban luxuries. So, it is no surprise that despite being the country&rsquo;s second-smallest province, Nova Scotia welcomed around 1.5 million visitors as of August this year, up by about 200,000 visitors compared with 2022.</p>
<p>Capitalizing on the unique mix of maritime heritage and modern-day conveniences, Nova Scotia&rsquo;s tourism officials believe the province is well-positioned to become a top tourist destination.&nbsp;</p>
<p>Spearheading that mission is <strong>Tourism Nova Scotia Executive Director Darlene MacDonald</strong>, who leads an all-female executive team and has spent more than 25 years helping grow the province&rsquo;s tourism sector.</p>
<p>&ldquo;The diversity that we offer is simply unmatched, starting with outdoor adventure activities, like tidal bore rafting, which is like whitewater rafting, and winter surfing, as well as world-class golf courses, the vibrant nightlife, and picturesque villages surrounded by breathtaking natural beauty,&rdquo; MacDonald told GMI POST.</p>
<p>MacDonald noted additional advantages, like Nova Scotia&rsquo;s accessibility and well-developed infrastructure. Halifax Stanfield International Airport in the capital provides numerous connections for international travelers from global hubs like Dublin, New York and Gatwick.</p>
<p>Also, the government has invested heavily in improving the province&rsquo;s road network to enhance the experience of travelers on a short visit.</p>
<p>&ldquo;Accessibility for all travelers, whether by land, ferry, or air is a cornerstone of Tourism Nova Scotia&rsquo;s strategy. We are committed to crafting year-round tourism experiences to ensure that Nova Scotia remains a go-to destination throughout the year,&rdquo; said MacDonald.</p>
<p>&ldquo;Additionally, to provide more convenience for our guests, we are providing support and investments to our hospitality businesses, which will empower them with digitalization tools to streamline pre-travel preparations for our guests,&rdquo; she added.</p>',
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			'section_summary' => 'Nova Scotia's tourism officials believe the province is well-positioned to become a top tourist destination. Spearheading that mission is Tourism Nova Scotia Executive Director Darlene MacDonald, who leads an all-female executive team and has spent more than 25 years helping grow the province's tourism sector. ',
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	(int) 5 => array(
		'Articles' => array(
			'id' => '545577',
			'title' => 'How MDA Ltd. is breaking new frontiers in space exploration ',
			'description_old' => null,
			'description' => 'Based in Brampton, Ontario, space technology company MDA Ltd. has made global headlines as it continues its mission to "build the space between proven and possible" by developing new tech and collaborating with international partners.',
			'credit_id' => null,
			'image' => null,
			'image_caption' => null,
			'url' => 'how-mda-ltd-is-breaking-new-frontiers-in-space-exploration',
			'tags' => 'Canada, Ontario, Business, Space Technology, Robotics',
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			'content' => '<p>Based in Brampton, Ontario, space technology company <strong>MDA Ltd.</strong> has expanded operations, raised spending on research and development, and increased its revenue streams year after year thanks to widespread growth in the space sector.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-7-CANADA-MDA.jpg" alt="" />
<figcaption class="image-caption">MDA Ltd. CEO Mike Greenley</figcaption>
</figure>
<p>&ldquo;Our ability to expand and grow is the biggest part of our story at the moment.&nbsp;We are seeing this doubling every two years, which is an effect of the organic growth in the market and our ability to address that growth.&nbsp;We will continue to invest and ensure that growth continues,&rdquo; <strong>MDA Ltd. CEO Mike Greenley</strong> told GMI POST.</p>
<p>Since embarking on space technology journey in 1969, MDA has built a reputation for developing precise, reliable and advanced systems. Its strategic focus on space robotics, satellite communications and Earth observation radar has allowed the company to generate revenues not only from space exploration but also from the defense and healthcare industries.</p>
<p>MDA foresees healthy growth because of the increasing demand for satellite communication services, earth observation capabilities, and robotic solutions.</p>
<p>&ldquo;We're currently investing in CHORUS, our next-generation radar satellite that we will launch in two years.&nbsp;We will also continue to invest in commercial robotics, which will allow us to sell to commercial space stations and commercial companies that want to build spacecraft with robotics for debris removal or assembly in space,&rdquo; Greenley said.</p>
<p>&ldquo;At the same time, we will continue to invest in digital satellites, building on the new digital satellite product we&rsquo;ve just launched,&rdquo; he added.</p>
<p>CHORUS is a two-satellite radar constellation that will provide a variety of maritime and land-based applications through tipping and cueing techniques, as well as near-real-time data exploitation aided by machine learning and artificial intelligence.</p>
<p>&ldquo;As CEO, I want to make sure that we continue to scale with the growth that we have.&nbsp;We will continue to hire hundreds of new engineers and technical specialists every year, in addition to the other jobs in the company. We will also continue to expand our facilities and introduce advanced manufacturing methods to these,&rdquo; Greenley said.</p>',
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			'id' => '545574',
			'title' => 'Going beyond lip service to earn the trust of local stakeholders',
			'description_old' => null,
			'description' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'going-beyond-lip-service-to-earn-the-trust-of-local-stakeholders',
			'tags' => 'Canada, Economy, Development, Ports, Trust',
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			'content' => '<p>In the heart of the Canadian province of Quebec, the <strong>B&eacute;cancour Industrial and Port Park Co. </strong>stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is <strong>President and Director General Donald Olivier</strong>, who envisions a future where industry and sustainability go hand in hand.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-6-CANADA-Becancour.jpg" alt="" />
<figcaption class="image-caption">B&eacute;cancour Industrial and Port Park Co. President and Director General Donald Olivier</figcaption>
</figure>
<p>&ldquo;Our success lies in the synergy between the private sector and the government. By working together, we create an environment that encourages investment, job creation, and sustainable development,&rdquo; said Olivier, who cited mutual trust as another reason for the project&rsquo;s success.</p>
<p>&ldquo;Trust is earned through actions, and not just through words. We believe in open communication and delivering on our promises, which is crucial for long-term partnerships,&rdquo; he added.</p>
<p>According to Olivier, B&eacute;cancour Industrial and Port Park Co. needed to earn the confidence of the local community and investors through transparency. It committed to invest $600 million to develop the city of B&eacute;cancour and its surrounding regions by 2027.</p>
<p>The group also spent millions on comprehensive research to assess the full environmental and socio-economic impact of the projects. Its studies, according to a company statement, serve as the basis for informed decision-making and ensure its initiatives align with both economic and environmental sustainability goals.</p>
<p>The evidence-based approach has strengthened the company's credibility and demonstrates its commitment to responsible corporate citizenship.</p>
<p>For its practices, B&eacute;cancour Industrial and Port Park Co. has become one of the best examples of a public-private partnership that brings regional prosperity, while keeping communities clean and livable for the long-term.</p>',
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			'section_summary' => 'In the heart of the Canadian province of Quebec, the Bécancour Industrial and Port Park Co. stands as a testament to effective collaboration between the private sector and the government in fostering economic growth. Leading this project is President and Director General Donald Olivier, who envisions a future where industry and sustainability go hand in hand.',
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			'id' => '545571',
			'title' => 'HK immigrant breaks race barrier in British Columbia',
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			'description' => '"Diversity is doing well here," said engineer Simon Yu upon becoming the first person of color to be elected mayor of the city of Prince George in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.',
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			'content' => '<p>&ldquo;Diversity is doing well here,&rdquo; said engineer <strong>Simon Yu</strong> upon becoming the first person of color to be elected mayor of the city of <strong>Prince George</strong> in central British Columbia in November 2022. An immigrant from Hong Kong, Yu has become a proud ambassador of the city and a vocal advocate of cultural inclusivity.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-5-CANADA-Prince-George.jpg" alt="" />
<figcaption class="image-caption">Prince George Mayor Simon Yu</figcaption>
</figure>
<p>&ldquo;I just can't say enough good things about Prince George. We are safe from natural disasters. We&rsquo;re situated right in the middle of British Columbia, the halfway point between Asia and the United States,&rdquo; said Yu, who came to Canada as a student in 1976.</p>
<p>Since he was elected mayor, Yu has stepped up efforts to institutionalize inclusivity, believing the city will benefit from a diversity of perspectives and open dialogue among different communities in the city.</p>
<p>&ldquo;We have a very diverse group of people living here. We learn to work together and set aside our differences. I always encourage people to be secure in their own culture and explore each other's differences, learn from each other, and build a better world. Perhaps, we can even set an example as a city for the rest of the world,&rdquo; he said.</p>
<p>In public addresses, Yu often emphasizes the importance of embracing each other's cultures, traditions and beliefs, and lays out a vision to make Prince George a melting pot of ideas and backgrounds where collaboration and cooperation thrive.</p>',
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			'id' => '545567',
			'title' => 'Can Tenstorrent lead the AI chip manufacturing race?',
			'description_old' => null,
			'description' => 'How can tech companies keep up with the rapidly-evolving AI and semiconductor race? For Canadian tech startup Tenstorrent, the answer seems to be collaboration as it continues to forge partnerships with various global players. ',
			'credit_id' => '48',
			'image' => null,
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			'url' => 'can-tenstorrent-lead-the-ai-chip-manufacturing-race',
			'tags' => 'Canada, Startups, IT',
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			'content' => '<p>The global AI chips market has doubled in value since 2021 to around $21.9 billion and will be worth around $127.8 billion, according to Insights Partners. That&rsquo;s a 600% growth in five years.</p>
<p>How can tech companies keep up with the rapidly-evolving AI and semiconductor race?</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-4-CANADA-Tenstorrent.jpg" alt="" />
<figcaption class="image-caption">Tenstorrent CEO Jim Keller</figcaption>
</figure>
<p>For Canadian tech startup <strong>Tenstorrent, </strong>the answer seems to be collaboration as it continues to forge partnerships with various global players.</p>
<p>In August 2023, the Canadian AI chip manufacturer announced that it had raised $100 million in a round led by Hyundai Motor Group and Samsung Catalyst Fund, a corporate venture capital arm of Samsung Electronics</p>
<p>&ldquo;The trust in Tenstorrent shown by Hyundai Motor Group and Samsung Catalyst Fund leading our round is truly humbling," said <strong>Tenstorrent CEO Jim Keller.</strong></p>
<p>And in an interview with ZDNET, Keller highlighted Hyundai's forward-thinking approach: "They are a technology leadership company. They are making money and investing it in technology because they see a path to building next-generation products with AI.&rdquo;</p>
<p>Further cementing its growth, Tenstorrent inked yet another international partnership in October, this time with BOS Semiconductors, a South Korean automotive semiconductor startup. Together, the two tech companies want to develop System-on-Chip (SoC) semiconductors tailored for automobile and automobile part manufacturers.</p>
<p>According to <strong>BOS Semiconductors CEO Jaehong Park</strong>, the collaboration with Tenstorrent will lead to the development of low-power and high-performance AI chips that will improve the processing speed, accuracy, and power efficiency of cars.</p>
<p>Tenstorrent's strategic alliances underscore its commitment to innovation and collaboration.</p>
<p>By partnering with industry leaders, the company strengthens its technological capabilities and shapes the future of AI-driven applications.</p>
<p>"With Tenstorrent's dedication to exploring the unknown and transforming possibilities into reality, the company has positioned itself to continue its transformative journey and leave its own mark on the world of AI and semiconductors,&rdquo; Keller said.</p>',
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			'id' => '545563',
			'title' => 'Quebec's economic minister wants to leave no industry behind',
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			'description' => 'The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec's economy remains fit for purpose in a rapidly evolving world is Pierre Fitzgibbon, who has headed the Ministry of Economic Development, Innovation and Energy since October 2022.',
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			'content' => '<p>The second-largest province of Canada, Quebec boasts a very diverse economic base, whose biggest drivers of growth include aerospace, life sciences, mining, and technology. In charge of ensuring that Quebec&rsquo;s economy remains fit for purpose in a rapidly evolving world is <strong>Pierre Fitzgibbon</strong>, who has headed <strong>the Ministry of Economic Development, Innovation and Energy </strong>since October 2022.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-3-CANADA-Ministrty-of-Economy-Innovation-and-Energy.jpg" alt="" />
<figcaption class="image-caption">Minister of Economic Development, Innovation and Energy Pierre Fitzgibbon</figcaption>
</figure>
<p>To make sure that every economic sector receives appropriate support, Minister Fitzgibbon has adopted a cluster approach, which according to some recognized growth models, identifies which industries, skills, and locations, among others, can be grouped together to maximize benefits and minimize costs to all parties.</p>
<p>At the core of Fitzgibbon's leadership is industry clustering. By bringing together companies and organizations within related fields, he hopes to create an environment where collaboration and knowledge exchange can flourish.</p>
<p>The minister also plans to work with universities that have partnered with companies to foster innovation and ensure that growth is holistic and benefits businesses of all sizes and every Quebecois.</p>
<p>&ldquo;The government needs to intervene in areas where we can bridge the gap. Quebec has 8.6 million people and the key for me was to find clusters where Quebec could shine and have the right to win. I think there are some sectors that are strategic to us, such as aerospace, aluminum, life science, quantum computing, and automotive,&rdquo; he explained.</p>
<p>By focusing on high-value sectors like aerospace, minerals, life sciences, and electric vehicles, Fitzgibbon hopes to generate new jobs, attract fresh investment, local and international, boost research and development capabilities, and build Quebec&rsquo;s brand as the world&rsquo;s newest hub of industrial innovation.</p>
<p>&ldquo;I'm not ashamed to go anywhere in the world and meet with CEOs and companies to discuss why they should come to Quebec,&rdquo; said Fitzgibbon, who hopes that the province will become a model of strategic economic planning and thoughtful leadership.</p>',
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			'id' => '545557',
			'title' => 'Can AI be used in the fight for sustainable electricity? Electricity Canada says yes',
			'description_old' => null,
			'description' => 'In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is Electricity Canada, a national association of innovative electricity providers. ',
			'credit_id' => '48',
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			'url' => 'can-ai-be-used-in-the-fight-for-sustainable-electricity-electricity-canada-says-yes',
			'tags' => 'Canada, Artificial Intelligence, Electricity',
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			'content' => '<p>In pursuing a sustainable future, Canada has taken remarkable strides toward achieving net zero electricity generation. Leading the charge in the country is <strong>Electricity Canada</strong>, a national association of innovative electricity providers. Considered the national voice for sustainable electricity, the association encourages its members to step up their climate action commitment following the passage of the Net-Zero Emissions Accountability Act in 2021.</p>
<figure class="image-container floated-right" style="float: right;"><img src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-2-CANADA-AI-and-Electricity.jpg" alt="" />
<figcaption class="image-caption">Electricity Canada President and CEO Francis Bradley</figcaption>
</figure>
<p>&ldquo;The Canadian electricity system has an interesting starting point when it comes to transitioning to a lower carbon future. We are in an enviable position already as &nbsp;84% of the electricity produced in Canada is from non-emitting sources,&rdquo; <strong>Electricity Canada President and CEO Francis Bradley</strong>.&nbsp;</p>
<p>Electricity Canada also recognizes the role of technology in mitigating climate change and has emerged as a trailblazer in propelling Canada towards a greener future.</p>
<p>&ldquo;As computing power increases and data continues to grow, models and algorithms will foster a new age of artificial intelligence. As such, data governance, the process of managing the availability, usability, integrity, and security of the data in enterprise systems, will be key to its proper use in the electricity sector,&rdquo; said Electricity Canada on its official website.&nbsp;</p>
<p>According to the organization, advanced machine learning algorithms can analyze vast data sets and optimize energy production and distribution. It also adds that predictive analytics can help forecast energy demands accurately, ensure the efficient utilization of resources, and minimize downtime and energy wastage.</p>
<p>For Electricity Canada, AI&rsquo;s wide-reaching applications including customer service solutions, asset management applications, load prediction, and energy management solutions optimize the integration of renewable energy sources, such as wind and solar, into the grid. They also allow the efficient utilization of excess energy during peak production.</p>
<p>By advocating for the use of AI and technology to promote sustainable energy, Electricity Canada is steering the largest country in North America and the rest of the world toward a cleaner and greener future.&nbsp;</p>',
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			'title' => 'The charm of Canada: Experiencing the country's diverse attractions',
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			'description' => 'Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world's second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.

Here are some various tidbits that should make Canada your next must-visit destination.',
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			'content' => '<p>Straddling the Pacific and Atlantic oceans, Canada is renowned for its stunning landscapes. Beyond the picturesque scenery, the world&rsquo;s second-largest country has gained many fans because of its rich history, friendly locals, and of course, maple syrup.</p>
<p>Here are some various tidbits that should make Canada your next must-visit destination.</p>
<figure class="image-container floated-right" style="float: right;"><img class="align-right" src="https://www.gmipost.com/img/uploads/Non-Report/Newsletters%202023/2023-R4/EDC-NL-R4-WK-1-CANADA-Tourism.jpg" alt="" />
<figcaption class="image-caption">Canada is celebrated for its multiculturalism. This diversity is not just a testament to Canada's open immigration policies but also enriches the nation's cultural fabric.</figcaption>
</figure>
<p>According to the Canadian Parks and Wilderness Society, Canada&rsquo;s national parks cover an area larger than Germany. The country offers skiers, snowboarders and other winter sports enthusiasts several options, like the Rocky Mountains and Whistler Blackcomb, in the West Coast.</p>
<p>Chasers of the Northern Lights can catch Nature&rsquo;s mesmerizing light show from several locations throughout the year, with November to March being the best times to view the phenomena.</p>
<p>Canada is celebrated for its multiculturalism. A report by Statistics Canada said that nearly 20% of the Canadian population was born outside the country. This diversity is not just a testament to Canada&rsquo;s open immigration policies but also enriches the nation's cultural fabric.</p>
<p>Hockey is more than just a sport in Canada; it&rsquo;s a national passion. According to a survey conducted by the Canadian Hockey Association, more than 54% of Canadians participate in hockey-related activities. The sport has become an integral part of the Canadian identity, with numerous children aspiring to be the next hockey superstar.</p>
<p>On the food front, Tim Hortons has achieved cult status. According to a report by NPD Group, the iconic coffee and fast food chain dominates the domestic coffee market, serving around 8 out of every 10 cups of coffee sold in the country.</p>
<p>Then, there is the world-famous maple syrup. The world&rsquo;s largest producer of maple syrup, the country accounts for approximately 71% of global output, The Federation of Quebec Maple Syrup Producers reported. An important contributor to the gross domestic product, maple syrup holds such a high value as a commodity that in 1966, Canada established the world&rsquo;s only strategic reserve of the product.</p>
<p>Tourists praise Canadians for their politeness and friendliness. A study published in the Journal of Cross-Cultural Psychology explored politeness levels in different countries and Canada consistently ranked high.</p>
<p>Meanwhile, Canadians cite the country&rsquo;s health care system as one source of immense pride.</p>
<p>The Commonwealth Fund, an independent research organization, ranked Canada&rsquo;s healthcare system as among the best in the world for its free, universal coverage.</p>
<p>Canada is also home to some of the world&rsquo;s most excellent universities. According to the QS World University Rankings, several Canadian universities consistently feature among the best, attracting thousands of students from all corners of the globe.</p>',
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			)
		),
		(int) 10 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 11 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 12 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 13 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 14 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 15 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 16 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 17 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 18 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 19 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 20 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 21 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 22 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 23 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 24 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 25 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 26 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 27 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 28 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 29 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 30 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 31 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 32 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 33 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 34 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 35 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 36 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 37 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 38 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 39 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 40 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 41 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 42 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 43 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 44 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 45 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 46 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 47 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 48 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 49 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 50 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 51 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 52 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 53 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 54 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 55 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 56 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 57 => array(
			'SpecialFeature' => array(
				[maximum depth reached]
			)
		),
		(int) 58 => array(
			'SpecialFeature' => array(
				[maximum depth reached]